How Princeton University Is Taking Their Multi-Site Management at Scale to the Next Level

Creating digital experiences across a portfolio of sites can present a big challenge. It requires thinking about scale in multiple dimensions, from standardizing on a technology toolset and driving adoption of that platform across an organization, to establishing content governance and user experience standards to guide the design and build of many sites.

With a strong foundation, next-level digital strategies such as multi-channel content management and personalization can be incorporated into your multi-site management.

In this on-demand session we explore:

A major Princeton University Web Development Services initiative to migrate 1,000 websites
How organizing content in one system can simplify control, improve access and increase use
How to improve digital experience through A/B testing and data collection for a personalized customer journey

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