Enrich Customer Experiences With Product Content

As consumers increasingly rely on digital commerce, marketers are under growing pressure to deliver accurate, compelling, and relevant product information. In the struggle to keep pace with digital business, many fall short in creating high-quality and engaging product content that consumers need.

To better understand the current process and technology challenges that prevent marketers from achieving their product content goals, Acquia DAM commissioned a study from Forrester Consulting.

Engaging brand and product content empowers consumers to make confident purchasing decisions – driving conversions and customer satisfaction and reducing return rates. Download this study to learn more about how the right integrated or combined technology can help you tackle your workflow challenges – and maximize the impact and value of your product content strategy.

What's Covered:

• Maximizing the impact of your product content strategy
• How the right tech can help you overcome asset management workflow challenges
• Forrester Consulting study offering key insights from digital marketing and e-commerce decision makers