The State of Marketing Automation in the Age of AI

To gain a competitive edge, marketing teams must modernize tech and processes, embrace automation and integrate AI.

Check out The State of Marketing Automation in the Age of AI report to learn how enterprise B2B marketing leaders are enhancing customer experiences, progressing pipeline, and boosting revenue through effective marketing automation. You’ll also get a better understanding of five keys to success:

• Establishing a data foundation to unlock the power of AI
• Understanding and nurturing buying groups across journeys
• Delivering personalized content at scale
• Using AI to scale intelligent, interactive customer engagement
• Leveling up journey analytics, measurement, and attribution