What Could be at Risk if your Emergency Plan is Reactive, rather than Proactive?

While you never know when a weather disaster will strike, it is possible to be prepared. Whether it’s icy roads in temperate southern states, wildfires threatening Midwest suburban neighborhoods, or dangerously high temperatures blistering communities in the Pacific Northwest where air conditioning isn’t standard, it’s essential to recognize these circumstances arising across the country as precious learning opportunities.

There will come a time when your residents rely on you and your communications team for quick and precise emergency response and evacuation instructions, with the stakes being high. It’s not a matter of if but when. Ensuring your approach to your emergency plan is proactive will ensure you are prepared for anything, from familiar inclement weather emergencies to the most unforeseen scenarios.