How Cuts Increased Their Approval Rate to Above 99% for their Shopify Store

A men’s D2C apparel brand eliminates chargebacks from fraud and abuse and scales to meet growing global demand.

Cuts Clothing, born from a 2016 quest to redefine the men's tee, has evolved into a global juggernaut, setting the standard for contemporary menswear. As success soared, so did the challenges, with fraud and abuse threatening expansion into new markets.

Enter Signifyd, Cuts’ commerce protection platform of choice. With Signifyd's unparalleled merchant network, the apparel brand found a robust shield against chargebacks, empowering it to meet the surging global demand for its product confidently.

Download the case study to learn how Cuts: 

• Increased their approval rate to above 99%

• Achieved $0 losses in fraud and chargeback abuse 

• Saw a 122% ROI in the first six months of partnering with Signifyd

“Signifyd offered us something that we couldn’t possibly replicate—intelligent decisions based on data from thousands of other merchants and millions of past transactions. That’s critical for us as we scale because the customers who are new to us are not new to Signifyd.”

     Steven Borrelli, CEO & Founder, Cuts Clothing